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Every company has a vision which explains the impact the product will have on the world. It’s the product strategy that turns the vision into a roadmap.

Creating a software product is a complex procedure consisting of versatile components. In other words, it is not enough to gather a team of experienced developers and tell them what you need. A proper organization of a workflow, as well as a constant tracking of all stages of the agile project, is a prerequisite for…

There are lots of great ideas, but ideas don’t always turn into successful software products. Sometimes, the idea itself just wasn’t good enough, and the marketplace didn’t have any use for it. At other times, poor user experience (UX) is the reason for the lack of success. Research suggests that global app abandonment (after only…

The new product development process is a 6-stage blueprint designed to help you take a new product or service from idea to market.