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Senior Marketing Expert

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Remote work
Flexible Schedule
Full time

We're looking for a hands-on marketer with experience in growing tech products. As a marketer at Railsware you will be responsible for defining communication approaches, coordinating different acquisition channels and aligning product positioning.

Your skills

  • Solid writing skills
  • Experience in preparing landing pages mock-ups and designing requirements
  • Understanding the funnel and user journey
  • Experience in identifying the key targets, success metrics, and shaping roadmaps
  • Messaging and positioning of the company and products
  • Developing and implementing multi-channel acquisition strategies
  • Fluent English (both writing and speaking)
  • Ability to manage multiple contexts
  • Curious and analytical mindset
  • Proactive leadership and project management
  • Confident with Google Analytics

Will be a plus

  • Customer development experience
  • Experience with Figma (or similar) tools

Your responsibilities

  • Develop and implement multi-channel strategy for one of Railsware products: Mailtrap.io, Coupler.io or Smart Checklist for Jira
  • Identify key targets and develop product positioning and messaging
  • Take responsibility over projects progress
  • Closely collaborate with other team members: product managers, marketing experts, designers
  • Deliver mock ups for landing pages
  • Track project’s progress and communicate the results
  • Manage hypotheses and coordinate testing process
  • Become the organization’s agent towards external parties such as media, communities and build strategic partnerships

and Perks

As a part of our life-work balance, we want Railswarians to live an active and wholesome life. That’s why we take perks pretty seriously.
Download for more details
  • Competitive compensation
    Let's face it: in a late capitalistic world, getting paid well certainly doesn't hurt.
  • Best hardware and equipment
    Your productivity is our priority. Once joined Railsware, you’ll get the top equipment of your choice.
  • Remote and flexible schedule
    Railswarians live in more than 25 countries with different time zones. All of them are free to choose their most productive work time.
  • 34 Paid time off
    Railswarians rest 24 days per year
    + 10 days to cover your national holidays.
  • Insurance Coverage
    There's an additional budget allocated for you to cover your medical expenses. No. Questions. Asked.
  • Annual Retreat
    Once a year, we meet in a beautiful place to get acquainted in person, collaborate, build network, and have fun together.
  • Education coverage
    At Railsware, we don’t tell you how or what to learn. Pick the format/topic/tool you prefer and we’ll support you.