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Senior Marketing Expert

Sorry, we're no longer accepting applications for this role

We're looking for a hands-on marketer with experience in growing tech products. As a marketer at Railsware you will be responsible for defining communication approaches, coordinating different acquisition channels and aligning product positioning.

Your skills

  • Solid writing skills
  • Experience in preparing landing pages mock-ups and designing requirements
  • Understanding the funnel and user journey
  • Experience in identifying the key targets, success metrics, and shaping roadmaps
  • Messaging and positioning of the company and products
  • Developing and implementing multi-channel acquisition strategies
  • Fluent English (both writing and speaking)
  • Ability to manage multiple contexts
  • Curious and analytical mindset
  • Proactive leadership and project management
  • Confident with Google Analytics

Will be a plus

  • Customer development experience
  • Experience with Figma (or similar) tools

Your responsibilities

  • Develop and implement multi-channel strategy for one of Railsware products: Mailtrap.io, Coupler.io or Smart Checklist for Jira
  • Identify key targets and develop product positioning and messaging
  • Take responsibility over projects progress
  • Closely collaborate with other team members: product managers, marketing experts, designers
  • Deliver mock ups for landing pages
  • Track project’s progress and communicate the results
  • Manage hypotheses and coordinate testing process
  • Become the organization’s agent towards external parties such as media, communities and build strategic partnerships

Useful materials:

About the company

Railsware is a product studio. Since 2007, we have shaped our own “know-how” in product creation. Among others, we have helped Calendly and BrightBytes turn from small startups into flourishing companies, with Calendly recently reaching $3B valuation.

Railsware products are the next step in company evolution. We have applied the best product development practices to creating our own solutions. Today, Mailtrap.io, Coupler.io, and Smart Checklist for Jira have over 2M users and generate over $2.5M of annual recurring revenue.

People feel great here. On average, a Railswarian stays in the company for about 5 years. We support our team with outstanding benefits and remote working culture.

We look for people with high potential ready to evolve in multiple directions. The right hires shape a team of A-players to learn from each other and evolve together.

Benefits

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Work culture

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Flexibility

  • Remote-friendly environment
  • You can set up your home office with our help
  • A comfortable office in Krakow, Poland
  • Flexible schedule
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Great compensation

  • Competitive remuneration which depends on team feedback and your results
  • Phantom Stock Units to reward your contribution
  • Additional financial assistance (microcredits)
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Travel

  • Relocation to Poland (if needed)
  • Office visits to collaborate with your team live
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Perks

  • Best hardware and equipment
  • 24+10 paid time off days a year
  • 24 illness days
  • We cover sport expenses and medical insurance for you
More details

Accept the challenge ;)

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