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SEO Expert

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Railsware is looking for an experienced SEO Expert to increase our project’s presence on the web. As a part of our Railsware Growth team, you will be responsible for SEO strategy planning, execution, and measurement. You will be working on the promotion of pure Railsware products, as well as our consultancy services for the EU and US markets.

Responsibilities

  • Develop and manage SEO and digital strategies, participate in executing a content strategy
  • Define, monitor, and analyze all available search KPIs to measure success and report on results
  • Perform keyword research, position tracking and analysis to optimize existing content
  • Drive relevant traffic and leads
  • Backlink acquisition planning
  • Conversion rate optimization
  • Analyze website traffic/behavior and develop recommendations for improving search engine rankings and user experience
  • On-site SEO optimization
  • Run thorough niche audit in order to identify new SEO opportunities
  • Competitive analysis and benchmarking
  • Financial reporting on SEO, ROMI (return on marketing investment)
  • Stay on top of key trends and best practices in search engine algorithms, competitive landscape, and the industry to develop winning strategies

Required Skills and Experience

  • 3+ years of experience in SEO for the EU and US markets
  • Experience in creating strategies for getting high-quality organic traffic, analyzing niches and their trends
  • Hands-on experience in Google Search Console, Google Analytics, Ahrefs, Screaming Frog
  • Proficiency in Google Sheets
  • Knowledge and genuine interest in best practices of SEO
  • Expert level attention to detail is essential
  • Fluent English both written and spoken

About the company

Railsware is a product studio. Since 2007, we have shaped our own “know-how” in product creation. Among others, we have helped Calendly and BrightBytes turn from small startups into close-to-billion-dollar companies

Railsware products are the next step in company evolution. We have applied the best product development practices to creating our own solutions. Today, Mailtrap, Coupler.io and Smart Checklist for Jira have over 600K users and generate over $1M of annual recurring revenue.

People feel great here. On average, a Railswarian stays in the company for about 5 years. We support our team with outstanding benefits and remote working culture.

We look for people with high potential ready to evolve in multiple directions. The right hires shape a team of A-players to learn from each other and evolve together.

Benefits

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Work culture

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Flexibility

  • Remote-friendly environment
  • Two comfortable offices in Kyiv and Krakow (ergonomic chairs, standing desks, always fresh food and drinks)
  • Flexible schedule
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Great compensation

  • Competitve remuneration which depends on team feedback and your results
  • Yearly bonus
  • Additional financial services (saving programs, microcredits)
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Travel

  • Relocation to Poland (if needed)
  • Participation in conferences and hackathons
  • Company retreats to amazing places like Austrian Alps, Greece or Italy
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Perks

  • Best hardware and equipment
  • 24+10 paid time off days a year
  • 3 quick and 24 long illness days
  • We cover sport expenses and medical insurance for you
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